4.9 star | Call: +1 (931) 954-0946 |Fax: +1 (931) 954-0949 | [email protected]

Privacy Policy

Lx Hotel, Powered by ACW Circle in Manchester, TN

This Privacy Policy explains how [Lx Hotel] (“we”, “our”, or “us”) collects, uses, protects, and shares your personal information when you access or use our website [https://www.lxhotel.us]. By using our website and services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following types of personal data:

a) Information provided by you

  • Name, phone number, email address
  • Payment details and billing information
  • Reservation information (check-in/out dates, guest preferences)
  • Any information submitted through forms or inquiries

b) How We Collect Your Data

Personal Data is collected in the following ways:

  • Online services: Collected through our website, mobile applications, or through affiliate third-party booking sites (e.g., online travel agencies).
  • During the reservation process: When you book a room or service with us.
    • During check-in: When you arrive and register at the hotel.
    • During check-out: For electronic receipts or feedback requests.
  • Communication via e-mail: When you send or receive emails from us.
    • Communication via SMS: When you send or receive text messages from us.
    • Communication via third-party messaging services: Such as Google Messages,
    • WhatsApp, Facebook Messenger, etc., if you choose to communicate with us through these platforms.
  • Posts to social media related to the hotel: If you interact with us on social media platforms.
  • Participation in a survey, contest, or promotional offer: When you voluntarily engage with these activities.
  • Reservations by Phone, In Person or Online: Personal data is collected when you make a reservation or communicate with us over e-mail, fax, or SMS text. Communication may remain on record for quality assurance and training

2. How We Use Your Information

We use your information for purposes including:

  • Processing bookings and providing guest services
  • Communicating reservation confirmations and updates
  • Legal or regulatory compliance

Marketing communications will be sent only with your consent. You can unsubscribe anytime.

3. Sharing of Information

We may share your information only with:

  • Payment service providers
  • Authorized hotel service partners (e.g., booking engines, IT providers)
  • Government or law-enforcement authorities if required by law

We do not sell or rent personal information to any third party.

4. Cookies Policy

Our website uses cookies to:

  • Enable core site functionality
  • Remember user preferences
  • Analyze website traffic and usage patterns

You can manage or disable cookies in your browser settings, but some site features may not function properly.

5. SMS Privacy Policy

This Privacy Policy explains how we collect, use, and protect your personal data, particularly in relation to SMS communications.

SMS Communications

To enhance your stay and provide timely updates, we may use your personal data to contact you with SMS messages. These messages are primarily transactional and informational, relating to your reservation and customer support.

This may include:

  • Pre-arrival reminders: Information about your upcoming stay, check-in details.
  • Check-in instructions: Guidance for smooth arrival.
  • Mid-stay check-ins: Ensuring your comfort and addressing any needs.
  • Post-stay communications: Thank you messages, feedback requests, or electronic receipts.
  • Customer Support: Responding to your inquiries or providing assistance during your stay.

Consent for SMS Messages

By providing your mobile number during the reservation process, check-in, or through our online services, you provide your consent to receive SMS text messages from Lx Hotel via its mobile text message provider.

Message Frequency: Message frequency will vary based on your reservation and interaction with us. You can expect approximately 8-10 messages per reservation, plus additional messages, if you engage with customer support via SMS or anything that can help you elevate your experience and relevant messages.

Opt-Out: You may opt out of receiving any or all SMS communications from us at any time. To stop receiving guest experience messages or any other SMS text messages, simply reply with the word STOP to any message you receive from Lx Hotel. You can also opt out by following the unsubscribed link in our emails, where applicable.

6. Data Protection & Security

We implement technical and organizational safeguards to protect your data from:

  • Unauthorized access
  • Loss, misuse, or alteration

While we take strong steps to secure your information, no online system is 100% secure.

7. Data Retention

Personal data is retained only as long as necessary for:

  • Bookings and services fulfillment
  • Legal, accounting, or reporting requirements

After this period, information will be securely deleted.

8. Third-Party Links

Our website may contain links to external sites. We are not responsible for:

  • Their content
  • Their privacy practices

We encourage you to review their policies before providing information.

9. Children’s Privacy

We do not knowingly collect information from children under 18 years. If you believe a child has provided information, please contact us and we will remove it promptly.

10. Updates to This Policy

This Privacy Policy may be updated occasionally. The latest version will always be posted on this page with the updated date.

11. Contact Us

If you have any questions about this Privacy Policy or want to exercise your data rights, please contact: [email protected]